By now you get the picture I’m in Los Angeles quite often. When I return home sharing my food experience with the online vegan community in Buffalo is exciting to me. Mainly because we don’t have a lot of these luxuries other cities enjoy.
Which brings me to this particular time I posted a picture (Image above) of my “Impossible Burger” prepared at Tony’s Darts Away a eco-minded pub in Burbank, CA. As a foodie I set the vibe to paint a picture of this burger between a doughnut that melted in my mouth and ignited all kinds of emotions from the first bite. You know giving them a taste of what is was like to bite into controversy without making it controversial. Now, I was in my feelings eating this burger because the similarities to meat blew my mind. Every bite had my taste buds screaming with satisfaction and I couldn’t stop eating this mountain of awesomeness. Here’s where it’s get interesting and a catch 22..
Posting in these groups and sharing experiences will not always be welcomed with roses. While some people were interested in my review, others had negative opinions about the company’s testing practices. If you’re unfamiliar with the Impossible Foods controversy, let me break it down for you.
Impossible Foods product line includes a burger that is scientifically engineered to smell, sizzle, bleed and taste like meat. The ingredient that makes their product do this is “Soy leghemoglobin” also known as “Heme”. It’s the roots of a soybean plant and the yeast is genetically engineered inside a lab to produce the mock burger. The grey area is with the Food & Drug Administration (FDA) who didn’t approve the ingredient for human consumption, noting it may be an allergen.
Before you get in a hiss about the FDA, keep in mind that most new manufactures do not have to seek the their approval for independent testing that self affirm ingredients as safe under the GRAS (Generally Recognized as Safe) program, which they did and you can review here. The other issue for vegans was it’s a plant-based burger with animal testing. Truth is a lot of things we consume today was tested on animals… I mean how do you think they passed the test? I’m not saying it’s right, I’m saying until we can collectively change the testing process and scientifically prove human consumption is valid to the government there’s going to be an issue. To get these mock alternatives on the market legally they may have to be the first and take some fire. We can look at it another way and say once the process happens, no one has to do it again.
Now that you have the 411, let’s get back to me posting the burger and then later seeing it at a local restaurant “Colter Bay”. I was so excited they took a chance and featured the item on their menu for the week, then to find out it sold out daily blew my mind. Wow, what a lesson on my social influence for the culture and how hypocritical people can be. Don’t pay social trolling any mind and Do You!
Although I wasn’t impressed with Buffalo’s version of the burger (they should have hired me as a consultant) it was a plain. Overall, I give the bar props for brining it to the community and it felt nostalgic sitting in there eating this again in a pub atmosphere like Tony’s Darts Away!
Having this information would you try the burger at least once or go with another brand?